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The Institute of Human and Business Excellence, led by Salvador and Yadira Gutiérrez, offered a conference aimed at entrepreneurs from Mexicali, who seek to create and strengthen alliances, with a view in the growth of the business community.
The event was held at Club Camac restaurant, where the main speaker was the President of the Coparmex Youth Commission, where she presented topics related to the search and detection of an ideal client.
On every topic, she emphasized identifying the problems of our clients and prospects, in order to provide solutions based on our product or service. Highlighting the importance of knowing people, before presenting or trying to sell them.
Likewise, attendees participated in an activity to expose their capacity for networking, and generate links with other people representing different business sectors.
Finally, Salvador Gutiérrez thanked the attendees for their enthusiasm in this first networking event, in addition to giving recognition to Vianey, for her contribution to the event.
