Home / BUSINESS / Salvador Maesa Sworn in as the New President of Index Mexicali

Salvador Maesa Sworn in as the New President of Index Mexicali


On the morning of Tuesday, January 30, Salvador Maesa Barraza was sworn in as the President of the Maquiladora and Export Manufacturing Industry (Index) for the 2024-2025 term. The venue was packed with guests, primarily from the industrial and business sectors of Mexicali, as Salvador Maesa outlined his vision for the development of the manufacturing industry in Mexicali and expressed his commitment to the border community.

The event commenced with words from the outgoing president, Joaquín Jiménez Arraiga, who expressed gratitude to the chamber members for their support during his tenure and welcomed Maesa Barraza as a new member of the Board of Directors.

In his speech, the new representative of Index highlighted that this year marks the 50th anniversary of the formation of the Association of Maquiladoras of Mexicali in 1964. He expressed appreciation for the presence of the National Index President, Humberto Martínez Cantú, saying, “We will be celebrating half a century of progress from Index Mexicali, thanks to 50 years of success contributed by companies and the efforts of generations of colleagues.”

Among the key objectives outlined for his term, Maesa Barraza emphasized creating the best workplaces in the maquiladora sector, promoting environmental projects, and ensuring the civil responsibility of companies.

The current leader of the commerce sector also underscored the significance of the upcoming elections this year, as in Mexico and the United States stating that they would represent a crucial transition for Baja California, and that everything that happens with their northern neighbors in the US, also impacts business and the industry in Mexica

Providing substantial data, Maesa Barraza declared that Index Mexicali currently boasts 150 manufacturing plants employing 95,000 individuals, with 47% being women, primarily in the aerospace, medical, and electronics industries. Monthly, the manufacturing industry in Baja California generates an economic impact of $330 million, and in 2023, Mexicali imported up to $12.43 billion in customs, representing a 9.5% increase compared to 2022.

“We will strengthen the competencies of the industrial sector’s human capital, promoting social responsibility and gender equality to foster inclusion in leadership positions. Through governmental synergies, we will facilitate manufacturing and logistics operations, and we will promote corporate empathy with society, especially by seeking alliance strategies with the manufacturing sector and enhancing nearshoring in the region,” he commented.

Index Mexicali stands as a pivotal force driving progress and prosperity in the binational Cali-Baja mega-region. As Salvador Maesa Barraza takes the helm as the new president, the organization is poised to play a central role in shaping the future of the manufacturing industry in Mexicali. With a rich history spanning five decades, Index Mexicali symbolizes resilience, innovation, and collaboration.

As the organization navigates the challenges and opportunities that lie ahead, its influence extends beyond economic statistics. Index Mexicali becomes a beacon for fostering talent, promoting gender equality, and driving the region’s competitiveness on the global stage. Through strategic partnerships, governmental collaboration, and a forward-thinking approach, Index Mexicali reinforces its role as a key player in the economic vitality and shared prosperity of the Cali-Baja binational community.

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