For the Mexican Construction Industry Companies in Tijuana, Tecate, and Rosarito (COMICE TTR), the 12% increase in the minimum wage along the border zone is a double-edged sword that requires in-depth analysis in light of inflation.
Víctor González Mendívil, president of COMICE TTR, noted that Baja California, as a strategic and constantly growing region, will face significant challenges but also can turn this change into a competitive advantage.
“To achieve this, all economic players must work in coordination, as we believe this is a crucial moment to establish joint strategies that mitigate risks and maximize benefits for all sectors,” he stated.
On one hand, he said, workers will see direct relief in their pockets, especially given the rising cost of basic goods, which could translate into greater local consumption, strengthening proximity commerce and small businesses—vital components of the economy.
“But we cannot ignore the specter of inflation, as price increases in response to wage hikes could quickly erase the positive impact, leaving families in the same or even worse conditions,” warned the business leader.
He emphasized that the key lies in ensuring price stability and strengthening workers’ real purchasing power. In the construction sector, considered one of the most important economic drivers in the region, the situation appears delicate.
“This wage increase could serve as an additional motivation for workers, improving productivity and the quality of projects. However, small construction companies may face tough dilemmas, such as absorbing higher costs or adjusting budgets, potentially slowing projects or even leading to staff cuts,” he said.
González Mendívil argued that this situation is critical in a state like Baja California, where urbanization and development are essential for maintaining competitiveness.
“This challenge could be an opportunity for companies to innovate in processes, reduce unnecessary costs, and find new ways to operate efficiently. However, public policies are also needed to support small and medium-sized enterprises through tax incentives or modernization programs,” he noted.
The leader stressed that the combined efforts of the government, private sector, and workers will be decisive in turning this challenge into a collective success. This should not be seen only as a difficulty but as a test of their capacity to innovate and collaborate.
“The true impact of this change will not be automatic but rather a reflection of our decisions. Businesses, workers, and the government have the opportunity to demonstrate that in Baja California, we can turn any challenge into a real opportunity for improvement,” he concluded.