Home / BUSINESS / Expo AgroBaja 2024: A Landmark Success in the Agricultural and Fishing Sector Culminates with Record Attendance and International Acclaim

Expo AgroBaja 2024: A Landmark Success in the Agricultural and Fishing Sector Culminates with Record Attendance and International Acclaim


The twenty-third edition of Expo AgroBaja, the emblematic event of the agricultural and fishing sector in Mexico, culminated with unprecedented success after four days of intense activities from Thursday, March 7 to Sunday, March 10.

With a record attendance of more than 56 thousand visitors and the participation of more than 600 exhibitors from 15 states of the Mexican Republic, as well as international exhibitors from the United States, Chile, and Canada, Expo AgroBaja 2024 is positioned as a key reference in the

industry. One of the highlights of this edition was the successful holding of business meetings at the Business Center, where national and international buyers met to establish strategic commercial agreements. This focus on generating business opportunities strengthens the economic impact and international projection of Expo AgroBaja.

Additionally, for the first time in history, the event was spread over four days, ending on Sunday with a very positive response from both visitors and exhibitors. The inclusion of Sunday in the Expo AgroBaja program marks a significant change and evolution in the event experience, confirming its relevance and roots in the community; a fourth day that without a doubt is here to stay.

“We are very satisfied with the success achieved in this edition of Expo AgroBaja,” commented Eng. Arturo Elías Lizárraga, President of the Board of Trustees of AgroBaja A.C., “The enthusiastic response of the participants and the continuous growth of the event are proof of the great commitment and everyone’s passion those involved in the agri-food and fishing industry”.

In addition, the official dates of the next edition of Expo AgroBaja, which will take place on March 6, 7, 8, and 9, 2025, in Mexicali, Baja California. Schedule dates and prepare for another exciting installment of Expo AgroBaja, where they will continue building networks, generating business, and promoting innovation in the sector.

AgroBaja is the only Agricultural and Fishing Exhibition in Mexico, located on the border between Mexico and the United States. It is a forum for the meeting of producers, suppliers, and service providers from various countries and States of the Mexican Republic.

The 2024 edition of AgroBaja has consolidated its position as the main agricultural and fishing exhibition in Mexico, attracting a wide range of exhibitors and visitors, both national and international.

With an impressive 49% of our exhibitors coming from the United States, Canada, and various regions of Mexico, AgroBaja stands out as a truly international event. Furthermore, 71% of these exhibitors have participated constantly for more than 3 years, highlighting their loyalty and satisfaction with our exhibition. It is not surprising that 94% of them recommend others participate in AgroBaja.

The reasons to participate in AgroBaja are clear: provide products/services, generate new clients, and do business. 89% of exhibitors report that AgroBaja met and exceeded their expectations, and 87% managed to close deals during the Expo.

But AgroBaja not only attracts exhibitors but also a large number of visitors eager to explore the latest innovations in the primary sector. With more than 40% of visitors coming from key regions such as Sonora, Sinaloa, Jalisco, California, and Arizona, AgroBaja has become an essential meeting point for the industry.

Visitors come to AgroBaja to find new products and suppliers, generate business contacts, and keep up to date with sector trends. Not surprisingly, 81% of visitors made purchases during the Expo, and 99% plan to return for the next edition in 2024.

With solid support from both exhibitors and visitors, AgroBaja continues to strengthen its role as a key driver for development and innovation in Mexico’s agricultural and fishing industry.

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